Category SnapChat

As you were browsing, something about your browser made us think you might be a bot. There are a few reasons this might happen, including: You’re a power user moving through this website with super-human speed You’ve disabled JavaScript and/or…

This is interesting. Snapchat CEO Evan Spiegel has confirmed that the company is now integrating more elements of Google’s Gemini AI system to power its own AI elements, as it looks to build on its AI functionality. But what’s particularly…

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Social media platforms want to wean the industry off of last-click attribution as a means to measure the true impact of their ad campaigns, because these days, the vast majority of purchase journeys are far less direct, and rely on…

(Image credit: Snap Inc.) Snapchat’s AI experiments are reaching a new level of maturity, as exemplified by the new AI Lens that will let you see how you might look in the future. Aging your appearance is just a taste…

In among the various announcements at its 2024 Partner Summit today, including new AR glasses, an updated UI, and other features, Snapchat has also announced that users will soon be able to create short video clips in the app, based…

In a major update, Snapchat is planning a wholesale revamp of its app, promising a “simple” interface, a number of generative artificial intelligence features, and — of particular interest to Hollywood — a unified video entertainment experience, which will combine…

Meta, Snapchat and TikTok are teaming up on a new initiative that’s designed to help detect and remove suicide and self-harm-related content, in order to reduce exposure among at-risk users. The new initiative, called “Thrive”, will be overseen by the…

Snapchat has announced that it now serves 1.5 million users in New Zealand every month, which, in a country of only 5 million people, is a significant level of take-up. As per Snap: “Globally, 850 million people love to use Snapchat…

Amid expanding global debates about potential age limits on social media usage, Snapchat is experimenting with a new process that’ll enable teens aged 16 and 17 to share their posts with a broader audience in the app.  Though it won’t…